Fun socks and comfortable underwear
that are as awesome as you are.

You’re going to feel great in Sock It to Me. Why? Because our socks & underwear have a little magic in them...just like you. You’ll walk confidently—whether in knee high socks that everyone can see, or hidden within shoes or pants just for you—because you can be your amazing self. Are you feeling like rockets in space or rainbow-riding unicorns? How are you going to color outside the lines today? We can help.

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Get 6 pairs of socks for just $45 (or less)!

Summer Sockpile

The best sale of the season is on! During the Summer Sockpile, get 6 pairs of socks for just $45 (or less)! Stock up on your favorite styles while supplies last!

These socks are aimed to intrigue and inspire and help you rediscover your sense of wonder.

Get Inspired!

Remember being a kid and thinking the universe was full of infinite possibilities? It still is. Visit the Rediscovery Zone for socks that aim to intrigue and help you recapture your sense of wonder.

Love From Our Fans!

Sock It to Me Cool Girl Lauren Smith

Cool Girls lead by example and aren’t afraid to be themselves.

"No one cares more about your career than you. Do what you have to do to get the role you want. And BE BEYONCE. Or Lady Gaga or Oprah or Ru Paul or whatever Queen inspires you."- Lauren Smith